Why it matters: Short book that connects all the pieces of agile and scrum methodologies, with the best parts of UX.
#Things to consider
- Stop focusing on the deliverables and start focusing on delighting the customers.
- Your first attempt will always require revision. We invest too much in the initial design. Get comfortable with that you’re not going to get it right the first time.
- Outcomes over outputs. Our goal is not to create deliverables. It’s to change something in the world, to create an outcome.
- Proto-personas are quicker best-guess version of a persona. Consider proto-personas as living documents. When talking with customers, how many beliefs are still true?
- Collaborative design builds team-wide shared understanding. It’s this shared understanding that is the currency of lean UX, the more the team collectively understand the less it has to document to move forward.